Chair, Agriculture and Horticulture Development Board
Peter Kendall is a fifth generation arable farmer from Eyeworth in East Bedfordshire who farms cereals in partnership with his brother Richard and mother. Peter took a degree in Agricultural Economics at Nottingham University before returning to what was a traditional mixed farm in 1984. The farm today is a specialist arable unit that undertakes contract farming for a number of local farmers, cropping in total 2300 hectares.
President of the NFU for 8 years, his overriding passion has been to change the image of farming from a problematic old fashioned industry of the past, to one that is innovative, exciting and central to the big global challenges so clearly depicted by the UK Government’s Foresight Report on the Future of Food and Farming.
In April 2014, Peter was appointed Chairman of AHDB an organisation which exists to provide farmers and growers with the tools to grow UK farming. Following the EU Referendum in June 2016, UK agriculture will be facing a period of unprecedented change requiring the industry to face up to more international competition, lower financial support and greater need to focus on the customer. In this environment the work of AHDB will be more important than ever be that securing and developing new markets or ensuring we have the best technical tools to compete in international markets.
Peter received a Knighthood for his services to the agricultural industry in England and Wales in the Queen’s 2015 New Year’s Honours.